• 5 minute read

Range Of Products From Local Providers Now Available Also On Smartphones

By Team Optifarm

A Development Agency RAGOR and Optifarm from Radovljica invite local producers to be a part of their project.

What is Optifarm Smart?

Do you often wish to buy something locally produced, but maybe the day that the local market is open, you are not in a position to do so or maybe you are not even really sure from wich farmer you could buy his own locally pruduced food and products? That is why in a company Optifarm from Radovljica, where they are engaged in short supply chain systems and are facilitating the use of digital channel opportunities for local providers, they developed a convenient mobile app called Optifarm Smart.

The app is kinda lika an online market that connects producers and shops with locally produced food with potencial custumers, allowing them easy and transparent access to fresh food products with certified local origin. "In our IT company, we digitise short food chains, so that we can easily, transparently and safely link the farm to the final customers - from Gorenjska region, as well as from the entire Slovenia, via the mobile app Optifarm Smart, which is available for free on AppStore and GooglePlay. We support Slovenian agriculture and local production and are trying to reduce environmental pollution through short food chains," said Gaber Terseglav, director of Optifarm Smart.

This is what the Optifarm Smart mobile app looks like, allowing you easy, transparent and fast access to locally produced food in Gorenjska region.

Project RAGOR

The Upper Gorenjska Development Agency (RAGOR) is a public institution which has been active since 2000 in the fields of entrepreneurship, human resources, tourism, agriculture and the environment in general. They are trying to promote the sustainable development of tourism, the revitalisation of cultural and natural heritage and rural development. This is why Optifarm and the Agency started working together on a important joint project called ‘local supply by municipality; Bohinj, Bled,Gorje, Jesenice, Kranjska Gora, Radovljica and Žirovnica’. The aim of this cooperation is to present a system and possibilities for the involvement of growers in the various local lectures, technical and content assistance to interested growers (ensuring the presentation of the grower, photographing the farm and food/products, etc.), aid in starting sales and carrying out deliveries for the new farmer. The final and largest objective is, of course, to actively inform the public about the importance of local food self-sufficiency through various media events and to prepare content for social networks.

Do you find this interesting?

Great, now you've seen the opportunity and you're willing to use it. Are you perhaps one of the participants in the short food chain of fresh fruit, vegetables or beekeeping, or do you have any other products related to agriculture and local food production? If you are interested in presenting your offer on the digital market and being visible to customers in both Gorenjska region as well as in the whole country, or if you are interested in additional information, we kindly invite you to contact us and we are more than happy to talk you through everything.

Among the providers who are already working with us are for example: Grunt farm with its dairy and meat products, Beekeeping Noč (Čebelarstvo Noč) and a Local store called 18sedem3, and so many more.

"Selling via mobile application is a marathon. The network of providers and buyers is being built slowly, there are no shortcuts. It is crucial that we cooperate with different beekeepers, farmers, winemakers, fruit growers,..."

Try the Optifarm Smart app and see for yourselves

So, now we've described to you what Optifarm Smart actually is, presented our vision and the possibility for free participation, which is currently available to all local providers within the joint project with RAGOR! Local providers - You are invited not to miss this opportunity and customers are invited to install the app for free from the GooglePlay or AppStore (type in "Optifarm smart") and to see how easily you can have a complete overview of everthing local farms, beekeepers, winemakers, local shops, agricultural cooperatives and other providers have to offer. Then, in a simple way, order, pay and pick up the products at one of the selected pick up points or we can deliver the order to your selected address - home, work, or maybe to your grandparents so you can make shopping easier for them!

For addtional information please click on one of the links below:

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